Why You Need A Sigature Speech & How to Leverage Public Speaking

Your Signature Speech:  The Ultimate Leverage Tool

Public speaking is one of the the most powerful and effective forms of marketing for your small or home-based business, especially if you are a service-minded heart-centered entrepreneur.  Public speaking is also the most efficient method for getting the word out about what you do – by using your Signature Speech at both live and virtual events .

The most successful business owners realize in order to maximize their time and efforts they have to leverage their talents, skills, and content. When you create your Signature Speech you can use the content to generate a complete publicity campaign – with very little effort.

Here are some ways you can start to use the content form your Signature Speech in five easy steps:

Step 1: Take small sections of your Signature Speech and turn them into articles. Post them for free at EzineArticles.com.

Step 2: Turn each article into a video by either recording yourself explaining the content of the article or using a combination of Powerpoint and video-making software like CamStudio. Upload the video to several video sharing sites for free using TubeMogul.com.

Step 3: Create several blog posts out of the content of your Signature Speech and engage your readers by asking a question they can comment on.

Step 4: Post your best concise tips from your Signature Speech to your status updates in social media like Facebook and Twitter and LinkedIn.

Step 5: Use the content of your Signature Speech in your own newsletter or ezine to share your best tips, techniques, and tools with your community of subscribers.

With these tools in place, you’ll build your credibility, establish yourself as a leading authority, and increase the chances of your ideal target market coming directly to you instead of you having to go chase after them (let’s hear a yay to THAT!).

Using this leverage and attraction strategy you’ll easily draw in more prospects, more clients, and more cash flow from the content of just  one Signature Speech.  

Article used with permission of Felicia J Slattery

Felicia Slattery is offering signature specch solutions that will help you to create an effective client winning signature speech. Just click this  link for details. http://lynnelee.com/sigspeech

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