Your business needs to have a presence on Facebook, that’s where a lot of your target market are active and if you are not there you are missing out.
I came across a free download that will help you to get started.
How to Create & Profit From Your Facebook Fan Page – you get a step by step Action Workbook & a Checklist!
The workbook walks you through five steps to help you create and profit from a Facebook fan page. They are completely free, no-strings attached. You’ll find them here