You Are Losing Money With Your Internet Marketing

Did you know that you are probably losing money right now with your marketing?

Have you heard of the 80/20 rule? It goes like this:

80% of your results come from 20% of your efforts.

This is true for website traffic generation too: 80% of your traffic comes from 20% of your efforts.

The problem is, how do you know which 20%?

On today’s free live video training broadcast, Matthew Glanfield is going to teach you the ins and outs of testing and tracking so that you will know where to focus your efforts to increase your sales.

To get access to this free training you need to register for the 21 Day Formula, don’t worry, it’s free.

Even if you can’t attend the live training, you will get access to the recording, and all past and future recordings too. So if you’d like to know how to test and track, go and register now and get immediate access.

A 5-Second Copywriting Strategy To Increase Your Sales

If you are selling a general product to a general market, here’s a simple yet effective copywriting strategy that will increase your sales.

Let’s say you write an ebook that teaches job hunters how to get a job in 30 days. And you write a sales letter with the headline:

How To Get A Job In 30 Days Or Less.

You may be able to generate some sales with that letter. But here’s a strategy that will boost your sales. It’s so simple that its surprising how many experienced marketers overlook it.

It’s called market segmentation

You see, just because your ebook is a general product that appeals to a general market, that doesn’t mean that your sales letter has to be general too.

When it comes to communicating your sales message, a personalized message always outperforms a general one.

And that’s where market segmentation comes in.

Instead of writing a general sales letter that targets everyone, write multiple letters that target multiple market segments while selling the same product.

How To Segment Your Market

One easy way to segment your market is to study your keywords. If you’re advertising on Google AdWords, look at the keywords being used by your market.

Returning to the job hunting ebook example, some of the keywords that job hunters use could be:

  • Sales job
  • Secretarial job
  • Engineering job

That’s three market segments already.

Now, you can customize your sales letter for each market segment. So, your new headlines could be:

  • How To Get A Sales Job In 30 Days Or Less.
  • How To Get A Secretarial Job In 30 Days Or Less.
  • How To Get An Engineering Job In 30 Days Or Less.

So, when job hunters use the keywords sales job on Google and arrive on your sales letter with the headline, How To Get A Sales Job In 30 Days Or Less,”they will be more interested in reading the entire sales letter and be more inclined to buy your ebook.

Do you see the simplicity of the strategy?

All you have to do is write a general sales letter. And then, use it as template to customize your sales message for various market segments.

It only takes a few minutes to customize each sales letter. Just use the “Find And Replace” function in your web design software and you can create a customized sales letter for several market segments easily and

With a sales letter customized for a specific market segment, your sales will increase. I guarantee it.

This article was written by Jarod Lam, Jarod is the founder of the Startup Rebel Alliance, a valuable resource center for internet entrepreneurs that offers success stories, expert interviews, marketing reports and more. To Get The Startup Rebel Information Empire Blueprint For Free Click here:

Instant Video Business – Brand New Video Series – with Private Label Rights

New Video SERIES With Private Label Rights – I just bought these and wanted to share them with you. They are too good to keep to myself.

Did you know that…

The average person remembers considerably more when they see and hear rather than just read a message.

After 2 weeks, the average person remembers 50% of what he hears and see, compared to 10% from just reading. Yet only a fraction of Internet Marketers feel comfortable creating and using video because the learning curve seems too great.

You can offer video and you don’t have to create it yourself or outsource video creation and pay thousands for it..

Edmund Loh and Stephen Luc have created 8 new, high quality video series – each one of them targeted at a unique market.

They have had great success with videos, and now they’re letting you in on the action by offering Private Label Rights to eight sets of their videos, at a price you can afford.

To see the full list of high quality videos that you can private label as your own, check out:

With the Private Label Rights to these videos, you can:

  • Put your name or brand name on them
  • Change the titles, edit or voice-over them
  • Set up 8 separate mini sites and sell as many copies as you want with personal use rights
  • Use as content for paid membership sites
  • Use as an incentive and create higher ticket products with seminars or home study courses
  • Make your own big ticket product bundle
  • Sell the videos with Basic or Master Resell Rights

Plus much more…

You can brand the videos as your own and you get editable sales material with each set – sales copy and graphics – making them easy to turn around. Don’t worry they come with full instructions :)

Click here to claim your instant video business now: 

and start building your online empire today.